How to Forecast Your Channel Sales Inventory and Save Billions

Industry is undergoing a huge change. A new era of business is being ushered in for supply chain management, with the adoption of industry 4.0 applications. These applications have the metrics insight to change the game when it comes to channel sales inventory, eradicating “just-in-case” warehouse supply and letting “just-in-time” inventory rule. Less waste, stable pricing and more profit.

The first companies to embrace this change and adopt this shifting technology will be the winners of tomorrow. They’re the ones using today’s cloud technology and software automation to communicate and forecast across inventory, manufacturing, and distribution. They’re the ones shrinking inventory margins and making optimization and streamlined corporate behavior necessary.

These companies will not only compete more effectively in the marketplace with better marketing insight and customer behavior analysis—they’ll also save up to billions of dollars per year by having more accurate sales attribution data than ever before.

“Just-in-case ” vs “just-in-time” inventory

Just-in-case inventory is used by manufacturing companies that lack the ability to accurately forecast sales. They have to determine how much product they need to meet demand with the projections they have, which are based on incomplete data, economic patterns, or industry predictions. In other words, these numbers are estimates at best. Furthermore, they do not account for the demand of through-channel marketing, which results in indirect sales. A company that is unable to accurately forecast sales generated via channel marketing ends up producing this just-in-case inventory. This surplus results in wasted resources and warehousing space, and erodes the value of current inventory with the inevitable need to move that surplus product.  

Alternatively, a company able to accurately forecast by leveraging comprehensive, through-channel metrics allows their business operation and supply chain to become one well-oiled machine. This results in producing far more just-in-time inventory. Just-in-time inventory is the most optimal position for a company. Before automation, IoT, AI, and data management applications, just-in-time inventory was almost impossible to achieve at the enterprise level. Today, just-in-time inventory is possible for all companies no matter their size, as long as the right metrics tool is in place.

The TCMA solution to your “just-in-case” supply

To put it simply, when the supply chain knows where both direct and indirect sales are coming from, they will know how much to supply. How can one get that kind of information? TCMA.

Supply chain teams with an optimal tech stack leveraging true automation can close the gap on just-in-case inventory by capturing comprehensive, through-channel data. And with the industry 4.0 era, there are TCMA software platforms with metrics features that not only track partner opens and redistribution of marketing materials, but also track and collect data on downstream customers. This indirect sales activity can be harnessed further upstream with the right visibility.

More accurate channel sales attribution, more profit

Furthermore, the fact that leads, opportunities, and deals are properly attributed with trackable data also resolves channel conflict across the board. With no channel conflict, companies know exactly where sales are coming from and what volume to expect. These supply chain companies will eventually incorporate revolutionary TCMA tools like xAmplify into their product management to accurately forecast supply and save billions of dollars they would otherwise waste on surplus. Change is constant, and innovation is key.

With the use of a full force TCMA platform, supply chain companies can see immediate snapshots of the health, inventory, and up-to-date manufacturing and production issues. Having insight will help streamline shipping and warehousing, resulting in the most optimal inventory outcomes on a day-to-day basis. The companies that are most efficient will have an inherent competitive advantage over their competition.

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